Can Time Warner be using Black-hat SEO to Help Search Engine Rankings? - Rewritten

Izvor: KiWi

Can Time Warner be using Black-hat SEO to Help Search Engine Rankings? - Rewritten

This is an unique story, researched and written by Eric Van Buskirk

Is it possible that MarkMonitor, Inc, who call themselves a global leader within the market for online corporate identity has been secretly hiding links on behalf of TimeWarner? Is this being done on subdomains of timeinc.net in order to rank high in the various search engines? You decide. MarkMonitor owns the domain name timeinc.net, a site with a website which re-directs to-the primary Time.com site. So that it would appear they are working this site with respect to TimeWarner.

If you head to the timeinc site and see some of the source code of the pages, you'll discover error pages that have links below an image map at the base of the page, links which are hidden from readers and added to raise the search engine ranking of other Time Warner properties. This practice is usually referred to as Black Hat Search Engine Optimisation.

An image map tells the browser how to show an image. That is its only function. But, a number of the pages on timeinc.net have links hidden to viewers next to the image maps. It is apparent there are four links to other TimeWarner properties:, if one views the foundation of sub-domains for example img.timeinc.net or i.timeinc.net

<MAP NAME='brandsmap'>

<AREA SHAPE='rect' COORDS='0,0,69,27' HREF='http://www.time.com/'>

<AREA SHAPE='rect' COORDS='71,0,141,27' HREF='http://www.money.com/'>

<AREA SHAPE='rect' COORDS='144,0,213,27' HREF='http://people.aol.com/'>

<AREA SHAPE='rect' COORDS='215,0,287,27' HREF='http://www.fortune.com/'>

<AREA SHAPE='rect' COORDS='288,0,357,27' HREF='http://www.ew.com/'>

<AREA SHAPE='rect' COORDS='360,0,429,27' HREF='http://www.parenting.com/'>

<AREA SHAPE='rect' COORDS='432,0,501,27' HREF='http://www.instyle.com/'>

<AREA SHAPE='rect' COORDS='504,0,573,27' HREF='http://www.onmagazine.com/'>

</MAP>

</BODY>

</HTML>

Did MarkMonitor,inc, a huge business and a real leader in protecting manufacturers on line get this domain, re-direct the traffic to Time.com and find places to hide links to other Time sites from pure altruism? Its potential, but hard-to believe. It must be noted that we now have crucial registration pages o-n other sub-domains of timeinc. This is not a website which was cast away and has no value for connecting.

because it appears to be if MarkMonitor actively hid links, altruism towards Time seems an unlikely motive.

There's an increasingly fine line with what's appropriate and what is not for seo. At ClickStream, we feel the last group that needs to use techniques to rank high are fortune 500 companies. In essence, these firms are the people which have full rings of sites. However, search-engines can exclude individuals that create multiple sites with the aim of making a link circle and connecting to one another.

Time should be able to link in a circle having its various media businesses. That might seem an unfair advantage, nevertheless they are independent entities that have the sam-e parent company. In order for them to take further advantage of the round linking by covering links that only the search engines can see what undoubtedly seems unfair is.

The new storm has just passed within the BMW being removed from the Google search-engine pages. BMWs German site was found using entrance pages to rank because of their site and build traffic. Google could document that BMW's German web site used the search engine results to get a top rating if people searched for 'used car. Looking for BMW Germany provides no results. Identify more on this affiliated web page - Click here: site. BMW.ge was well positioned nonetheless it dropped completely out of the Google index in a matter-of 2 days.